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By Tom Popomaronis
Success in both life and business revolves around your ability to effectively communicate, inspire, and work with other people. But those are no easy tasks, and it can be difficult to know where to start in attempting to improve yourself in those areas. Start unlocking your true potential by fixing these five tiny mistakes that everyone is guilty...
by Nicolas Cole
As I have begun to dive deeper and deeper into the world of digital marketing, I have been fortunate to have connected with some truly magnificent digital marketers. Hustlers. Entrepreneurs. People who live and breathe by the phrase, "Let's get things done, and done well."
On the flip side, I have also met and unfortunately seen the gaping...
By Jeff Haden
If you're not achieving the success you hope for, whether personally or professionally, take a step back. The problem may not be a lack of education or opportunity or connections or even luck.
The problem could be what you believe--and as a result, what you do.
What do the most successful people believe and therefore do differently? Here are some of the affirmations...
by Megan Totka
Mobile marketing is different than other methods of marketing because it lets businesses get directly in front of customers on devices they use all the time – tablets and smartphones. From mobile check-ins to text messages, to emails and social media, mobile marketing may help small businesses boost sales when they send coupons or offer discounts, sales,...
by Ritika Puri
If you’re struggling to pick a name for your business, you’re not alone.
With every day that passes, there are new complexities at play. For one, you’ll need the perfect domain name that’s easy to remember and find. And with so many different domain options available, you’ll want to choose the one that best-reflects the actions you want...
by Matt Joseph
Building a startup is anything but intuitive. There’s a good reason startups are all about trying new things, testing them, and re-doing it all over again – there is no one right way, and what works isn’t always what’s logical.
When starting a company standard advice like, “work hard,” and, “you have to wear a lot of hats”...
By Kat Boogaard
Leadership. It's a simple concept -- but, not such an easy skill to master. In fact, being an effective and inspiring leader requires some serious thought, consideration, and (believe it or not) practice.
Luckily, there are plenty of people out there with tons of insights about what makes for a great leader. And, what better place to turn for...
By Jim Brett
When I became president of West Elm, the company had a narrow design vision. It was like that Henry Ford quote: "Any customer can have a car painted any color that he wants--so long as it is black." Our mission was about having customers buy our style, not about reflecting theirs.
That had to change. It was my...
by Loren Feldman
Dinner Lab’s idea was to take promising No. 2 or No. 3 chefs and give them the opportunity to create their own menus in pop-up restaurants: “In New York City we hosted an event in a church where we used a propane burner. A neighbor thought the building was on fire. Twelve fire trucks showed up. We...
Marketing
10 Facebook Business Page Tips that Will Keep You From Screwing Up Your Marketing Efforts
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by Matt Mansfield
As the largest social media site for small businesses, Facebook (NASDAQ:FB) likely plays a important role in your social media marketing strategy.
But how do you know you’re doing Facebook right? From building your business page to Facebook’s advertising platform, there’s a lot for a small business owner to figure out and the learning curve can be steep.
Happily,...